Embracer disappointed with Saints Row run
How is the future of the franchise affected?
A few weeks ago and more specifically on August 23, the fifth main chapter of the Saints Row series debuted , which served as a reboot for the franchise .
Of course, Volition ‘s effort failed to achieve much commercial success, leaving many players and critics with mixed feelings.
Lars Wingefors, CEO of Embracer , parent company of Deep Silver and, by extension, Volition, was asked to comment on exactly this issue of the reviews . In particular, Wingefors emphasized that it is still too early to say much, while he stated that he expected the game to have gone better.
Personally, I was hoping the game would get a better response. It was very controversial. There are many things that could be said in detail about it, but on the one hand I’m happy to see many players and fans happy and at the same time I’m a little sad to see fans who are disappointed, so it’s difficult.
I think we’ll have to wait for the November quarterly report to get more details on that. We’re still pretty early in the release window and we’re still collecting data, and there are also updates and more content coming.
On the financial side, I know, or rather, I am sure, that we will make money from this investment. Will it perform as well as we’ve seen in many other games? That’s not likely to happen, but we’ll make money, and that’s at least a pretty good place to start.
Finally, Wingefors was also asked if the course of the game might affect the future of the franchise in general. The high-ranking executive did not make the most encouraging statements, since he pointed out that the landscape is still not clear, citing:
Obviously you always want each chapter of any IP to be better than the last. And what you do is quite a long process to evaluate your position and the result. There are hundreds of people working on this game within the company, so I still have a lot of faith in those people and I’m sure they will suggest things for the future.